Our Journey
Growing through innovation and meaningful connections
-
Our Beginnings
Sulekha.com began its journey in the United States as an online community and social blogging platform, evolving into a leading digital destination for the Indian diaspora. Today, we continue to stand out across local services, roommates, and events etc and most popular among Indians in USA.
-
2007
Launch in India
Began our journey in the Indian digital marketplace, expanding our mission of connecting customers and businesses.
-
2011
Expanding Our Network
Crossed 10,000 paid service partners across India, strengthening our growing network of local service providers.
-
2015
Technology-Driven Transformation
Introduced a technology-driven platform focused on making service discovery accountable, actionable, transparent, flexible and simple.
-
Focused Service Categories
Streamlined our platform around 200 high-value service categories, strengthening our focus on local service discovery and customer-service connections.
-
2018
Leadership and Scale
Reached a significant milestone with 65,000 paid service partners and 20 million buyers annually, strengthening our position in the local services marketplace.
-
Expanding Across Borders
Strengthened our international presence across the US and Canada, expanding our reach and establishing a dedicated presence in Austin, Texas.
-
2020
Empowering Service Partners with Technology
Moved 50,000+ paid service providers to the dedicated Sulekha Business App, enabling them to manage customer enquiries and business interactions digitally.
-
2020–2021
Supporting Businesses During COVID-19
Driving Digital Visibility During Challenging Times
- During the COVID-19 pandemic, strengthened the online visibility of essential and online service categories, including healthcare, hospitals and domestic help, helping customers access important services while enabling SMEs to maintain business continuity.
- Extended our support to small businesses affected by the pandemic by helping them improve their digital visibility, reconnect with customers and regain business opportunities.
-
2021–2022
Enhancing Customer-Service Matching
Building Smarter Connections Through Technology
- Introduced multidimensional customer-service mapping and enriched service information attributes to better understand customer requirements, improve service matching and deliver more relevant, high-quality conversions for service providers.
-
2022
Expanding into New Technology Solutions
Expanded beyond our core services marketplace into EdTech and SaaS solutions, introducing platforms such as Capshine for English learning and ProManage for business growth.
-
2025
Expanding Business Visibility Across Digital Platforms
Beyond Lead Generation – Building Digital Presence
- Expanded our focus beyond the Sulekha platform to help businesses strengthen their digital visibility across multiple platforms, including Google Business Profile, social media, online directories and listing platforms.
- Also began helping businesses establish their own websites, enabling SMEs to build a stronger digital presence, reach more customers and grow their businesses across digital channels.
-
2026
Connecting Millions
Today, we continue to connect customers with service professionals through technology, reaching 30M+ happy users, 200K+ verified experts and 500+ service categories.



