Opt for SEO Training in Tollygunge, Kolkata to Become Certified SEO Experts
The internet has taken over the world, and there’s no denying this fact. Businesses too have recognized the importance of the internet, and they are doing everything they can to establish themselves online. However, making a name for a business on the internet is no easy feat. The competition is very tough, and it needs high-quality digital marketing experts to help it in its endeavors. There is excellent scope in the digital marketing sector, and if you want a great career in this field, you should consider enrolling in an SEO training course. SEO or search engine optimization is a very popular process that focuses on the optimization of a website. This optimization will help improve the ranking for a web page on various search engines which in turn will generate organic traffic. Since most of the user requirements are met using search engines, it’s essential for all websites to have an optimized site. An optimized site will also provide users a great experience while using it. The SEO Job training will focus on all aspects that will build and optimize a great website.
Why Sulekha?
With Sulekha, you can choose from 4 SEO Training Institutes in Tollygunge, Kolkata offering comprehensive SEO courses to all aspiring candidates. Once you fill up the form by stating your requirements, our Sulekha experts will get back you with a list of the most suitable institutes in your locality. You can check out the facilities and course structure offered by these institutes before zeroing in on any particular one.
About the SEO Course in Tollygunge, Kolkata
From one’s career standpoint, SEO can definitely be pursued as a career option. The demand for SEO specialists and analysts, among other similar positions, is extremely high and the nature of the profession is exciting and rewarding too. But, before you can search for such jobs and enter an organization as an SEO specialist or analyst, you will have to undergo SEO job training, which will help you gain an in-depth understanding of what can feel like a complex subject for those who have not been involved in this area before. In this article, let us analyze the objectives of the SEO job training and certification course, its duration, syllabus, candidate suitability, etc. Read on.
Course Objectives
The objectives of an SEO certification course in Tollygunge, Kolkata are:
- Gaining an understanding of SEO and its fundamentals
- Learning to do keyword research and ethical SEO practices
Course Pre-requisites
To be an SEO professional, one does not require in-depth technical knowledge or ability. Enthusiasm and motivation are in fact the necessary traits for anyone who is looking to have a career in SEO. Therefore, the pre-requisites to be accepted on to an SEO certification course are little to none, and, at oft times, nous to use the internet will be adequate. Marketing people, bloggers, business owners are among those who can enroll in SEO course in order to master this concept.
Course Syllabus
The following concepts will be a part of your SEO certification course curriculum:
- Introduction to SEO
- Sitemaps Creation
- Meta and Head Tags
- Structuring URLs
- Image Tagging
Note: Your SEO course curriculum will comprise of other concepts in addition to those which have been mentioned above.
Course Duration
The typical duration of an SEO course is one month, within which the course syllabus will be taught and the certification exam will also be conducted. In exceptional cases, if you are unable to attend regular classes due to work commitments or other unavoidable circumstances, you might take longer to complete the course and get certified.
Final Thought
There is no paucity of SEO training centers in Tollygunge, Kolkata which can be found above. These training institutes have SEO specialists and trainers with many years’ experience behind them, so you can rest assured that the training will be intense and the platform will be ideal to achieve SEO mastery quickly. In addition, these SEO tutorials provide placement assistance and support with resume preparation to their candidates, who, consequently, will find the course extremely beneficial. After you complete the SEO course and also get certified, you, as an SEO specialist or analyst, can earn a really good salary and, as was mentioned at the beginning, find the work you do every day rewarding.
Modules of Search Engine Optimization (SEO)
- What are Search Engines and Basics?
- How do Search Engines work?
- What is website?
- What is keyword?
- What is Keyword Density?
- Keywords Research and Analysis
- Google Sandbox effect
- HTML Basics
On-page Optimization
- Meta Tag Optimization
- Image optimization
- Creating/uploading Robots file
- Creating/uploading XML Sitemap
- Creating/uploading HTML Sitemap
- Creating/uploading Google webmaster code
- Creating/uploading Google Analytics code
- URL renaming and re-writing
- Anchor Text
- Heading tag
- Bold & Italic Tag
- What is Page Rank?
- What is Page Rank?
- Essentials of good website designing
- Header and footer
- 404 Error Redirects
- 301 / 302 redirection
- How to host & register Site?
- Competitor analysis
- Pre/post-website analysis
- Alexa report
- Some Common SEO tools & plug-ins
Off-Page Optimization
- Search engines submissions
- PPT, PDF & Video Submission
- Blog Submission
- Social book-marking
- Free Classifieds
- Press Releases submission
Advanced SEO Course Content:
- Names of the Search Engine Spiders
- Google Analytics Cookies
- Email Tracking in Google Analytics
- Conversion Tracking in Google Analytics
- E-commerce tracking in Google Analytics
- What are Annotations in Google Analytics?
- Goals & Funnels in Google Analytics
- Custom Reporting in Google Analytics
- Admin Section in Google Analytics
- What is Google Panda?
- What is Google Penguin?
- What is Google Humming Bird?
- Google Webmaster
- URL Remover
- Query Deserve Freshness
- Latent Symantec Indexing
- ht Access Files and their Importance
- Canonical Links
- What are Site Links?
- What is Keyword Mapping?
- What is social media?
- How can social media help my business?
- Social Media Training: The Big Picture
- Establishing your online identity and message
- Conversations, relationships, word of mouth and transparency
- The key Social Media tools and networks
- The consolidated approach
- Social Media Training: Blogging
- Why should you blog and what should you blog about
- The main types of blog post
- Research methods for writing quality, timely content
- Engaging your audience with video
Why Sulekha
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